Sophie has worked at the cutting edge of media across all platforms, offering a wealth of communications experience covering proactive strategic, tactical planning and crisis management. Sophie has extensive experience in brand building, influencing consumer attitudes and behaviour and has led high visibility campaigns with impactful results. Her work with leading brands and organisations includes MTV, BBC, Channel 4, ITV, Bauer Media, Sony Music, RB, Universal, Solta Medical, Avon and Triple S Sports and Entertainment.